Resume

Laura Wixted

Full Stack Content Designer

Content designer with deep expertise in design systems and a drive to solve business problems by improving the dialog between products and people. Over 20 years experience in digital product writing, with 9 years evolving content design and design systems for multiple organizations.

Key differentiators

  • Deep expertise in content design and design systems

  • Adept at distilling complex technical concepts into accessible content experiences

  • Skilled facilitator with a talent for unlocking content solutions using design principles

Work history

Sage | Principal Content Designer
Mar 2022-Present

  • Initiated the information architecture for a multi-site design system merge and redesign

  • Advised content designers and UX designers on content improvements across product suites

  • Redesigned company style guide site with new navigation and new content design guidelines

  • Facilitated content design workshops and crits to foster collaborative learning

CrowdStrike | Senior UX Writer
Jul 2020-Mar 2022

  • Integrated content guidelines into CrowdStrike’s evolving design system

  • Designed content for complex cybersecurity dashboards

  • Led and expanded a UX writing team during a period of rapid growth

Pearson | Senior UX Writer
Sep 2017-Jul 2020

  • Co-founded Pearson’s design system team, establishing scalable, user-centered guidelines

  • Designed content for higher education products across diverse audiences 

  • Co-led a growing content design team, setting up guidelines and processes

IBM | Various Content Design Roles
Feb 2002-Aug 2017

  • Lead UX Content Strategist
    May 2015-Aug 2017

  • Senior Technical Editor
    Apr 2012-Apr 2015

  • Senior Technical Writer
    May 2005-Apr 2012

  • Technical Writer
    Feb 2002-May 2005

CrossWorlds Software | Technical Writer
Jul 2000-Feb 2002

Vertical Networks | Technical Writer
May 1999-Jun 2000

415 Productions, Inc. | Content Editor
Nov 1997-Apr 1999

Skills

  • Content development and governance for design systems

  • Content design for AI-driven products

  • Content strategy and UX writing

  • Cross-functional collaboration

  • User-centric content optimization

  • Workshop facilitation and team leadership

Education

  • Certificate, AI in Content Design, Scale & Impact, UX Content Collective, 2023

  • Certificate, Content Strategy for Professionals, Northwestern University, 2016

  • B.A. English Literature, San Francisco State University, 1995